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Focusing on Impact, with Jack and Patti Phillips

Episode 61

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Patti P. Phillips, Ph.D., is the CEO of the ROI Institute, a researcher, and the author of Show the Value of What You Do. Her workshops and conference presentations inspire audiences to align their work with outcomes that matter. When she is not consulting with clients, researching, or writing books, Patti supports the work of other organizations through board service. She serves on the UN Institute for Training and Research board of trustees, International Federation of Training and Development Organizations board, The Conference Board Human Capital Advisory Council, and the Institute for Corporate Productivity People Analytics Board. Patti has been recognized for her thought-leadership by organizations such as the Association for Talent Development, Center for Talent Reporting, and the Thinkers50 Marshall Goldsmith Achievement for Coaching. She has written or contributed to over 50 books describing how individuals can demonstrate the value of their work.

Jack J. Phillips, Ph.D., Chairman of the ROI Institute and author of Show the Value of What You Do is an award-winning thought leader in the field of talent development. As a teacher, consultant, and coach, he helps individuals show the value of their work in all types of organizations. Dr. Phillips has taught his proprietary methodology to over 50,000 professionals and managers in over 70 countries. He is a global keynote speaker and has written over 100 books, all focused on the importance of showing the value of the work. He has been recognized for his thought leadership by the Association for Talent Development, Thinkers50 Top Coaches, the International Society for Performance Improvement, the Society for Human Resource Management, and Meeting Professionals International. Dr. Phillips has served as an engineer, trainer, learning manager, HR executive, general manager, president, and college professor. He serves as chair of ROI Institute, a globally recognized consulting firm.

What you will learn in this episode:

  • Why measuring your business ROI is so important for any team
  • How to build a successful PR and communications strategy by focusing on ROI
  • Why you should focus on the intended impact of your message and plan your campaigns around that
  • Why you need to understand your business objectives
  • The steps to building a strong and effective communications campaign by focusing on ROI
  • Jack and Pattiā€™s rallying cries for 2023


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