Why Expert Content All Sounds the Same and How to Break Through, with Lee Caraher
Episode 161
What you will learn in this episode:
- How AI didn’t kill originality, but simply exposed how little there was in the first place
- Why most “expert content” is built to avoid risk, offense, and standing out
- Why clear beats clever and concrete beats conceptual every single time
- How to break through the noise by being human and admitting uncertainty to build trust
- How to reclaim your originality by prioritizing conviction and clarity over algorithmic optimization
Communications is the CENTER OF ALL THINGS. Lee Caraher talks all things communications – from language to format to channel, from employee engagement to great leadership, from PR to social media, and reputation management to personal branding and crisis communication, bringing you key insights from her experience and expertise that can be used in the day-to-day to make your work, your PR, your culture, and your potential … WORK.
Resources:
- Website: https://leecaraher.com/
- Website: www.double-forte.com
- Instagram: https://www.instagram.com/leecaraher/
- LinkedIn: https://www.linkedin.com/in/leecaraher
- Facebook: https://www.facebook.com/LeeCaraher1/
- Twitter: https://twitter.com/leecaraher
